Selling property with Heart

 Real estate agent Richard Falzon on investing in Wyndham, and why in realty, personal interaction is as important as technology

Richard Falzon began his real estate career 20 years ago, “in the analogue age”, as he puts it, and saw its transformation to the fast paced digital world it is today. “The good thing about being a part of the revolution is that you learn there is ‘no school like the old school’,” says the licensed estate agent, auctioneer, and Director, Wyndham Real Estate.

“Most agents leave everything up to automated emails, generic text messages and letters. I believe it is important to have the personal touch, make the phone call and keep clients informed,” says Falzon, who has been trading since the start of the Manor Lakes Shopping Centre opening. “I have seen that there are too many “fly by night agents” in it initially to make a quick buck. It is important to be dedicated. That means being on your game and keeping abreast of technology and change but most importantly keeping your client’s best interests at heart,” says Falzon, whose independent agency embraces the latest marketing and digital products.

The Indian Sun talks to him about investing in Wyndham.

n Where are the best pockets to invest in Wyndham?

Wyndham is no doubt Melbourne’s fastest growing residential area. It’s difficult to pick a certain spot. However, it is obvious to find locations close to amenities, in particular public transport, shopping complexes, school and of course recreation areas like parks. It is obvious to me that the area is set to jump in leaps and bounds when you take a look at the billions of dollars the government is investing in infrastructure.

n What do you think about Wyndham Harbour? Is the talk on the Ferry just hype or is this really going to happen?

It is going to be one of the West’s greatest draw cards. Especially now that there is so much interest as it is finally taking shape, offering what I believe will be a fantastic tourist destination.

n What are the demographics of people who buy into the area?

The beauty of the Wyndham precinct in general is that there is a diverse cultural and age mix. Having said that the newer developments do draw many young couples and investors alike. Investors are taking advantage of the low prices especially when compared to other parts of Melbourne.

n What about the high-end property development proposed recently?

There is just so much development going on. As far as I can see in my career the levels of investment are unprecedented. With the re-zoning of rural land to residential coinciding with amenities such as the new Wyndham Vale, and Tarneit and Williams Landing train line, the investment in development is phenomenal.

n Why are established homes in Hoppers and Werribee area still stagnating? Is it a good investment move to buy them? How easy or difficult is it to get planning permit for those spots?

I believe what we will see are the older areas being developed. Already, residents are upgrading, refurbishing, and subdividing, making the most of the homes and larger land allotments. The council is also happy to see development and are happy to assist in improvements.

n Do you feel that the real estate agency business is highly competitive in the area?

We are in a very competitive industry. With new agencies coming up all the time it is important to stand out from the crowd. That is why we constantly invest in the latest technology and education. 

Author Hari Yellina Indian Sun

Verified Reviews